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Insurance brands such as Auto & General Insurance, 1st for Women Insurance Brokers, Budget Insurance Brokers, 1Lifedirect and Dial Direct Insurance are among the country’s most popular insurance brands according to the Sunday Times Business Times/Ipsos Markinor Brand Survey. Telesure houses all these brands, which target different segments of the insuring public.From its humble beginnings in 1998, Telesure has grown into a powerhouse with over 600 000 clients across all its brands, generating close to R4-billion per year in premium income, with a staff complement of 2 500.Over the years, Telesure has introduced a number of firsts in South Africa including:Paperless and telephonic insurance Scientific risk rating and electronic underwriting Business Insurance for SMEs that can be arranged and underwritten telephonically On-line quotes and claims, 24 hours a day, with claim tracking capability Direct short-term insurance Direct long-term insurance (1Lifedirect) Voice logging to keep records of contracts. Launched South Africa’s first, truly direct life insurance provider, 1Lifedirect. Targeting the female market (1st for Women Insurance Brokers) Plain Business Writing in all policy books On-line aggregator site (hippo.co.za) Pioneered the invention of the first self-arming car immobiliser Launched affinity products with premium brands like AA, Clicks and Woolworths. Launched a Service Charter for clients with self-imposed penalty payments.
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