Designfield
Business Advertising in Johannesburg
www.designfield.co.za
Address
Lonehill. Johannesburg. Gauteng. 2062Are you the owner or manager of this company?
What you should know about Designfield
We create new brands, revive old ones and nurture those that are already great. Designfield is a small design consultancy that focuses on delivering strategically driven creative solutions to build better brands. We have local and international experience in a number of different sectors from leisure and fashion to banking, mining and IT. Each project is unique in terms of deliverables and budget. Mostly you will be working with myself, Beverley Field, an award-winning graphic designer with 17 years experience at the country’s top branding and design agencies. Should the project require additional professionals such as strategists, copywriters and photographers then we carefully select those who are leaders in their field of expertise to form part of the outsourced team that will best deliver on our client’s brief. We specialise in small to medium sized enterprises looking to re-brand completely, or simply refresh their current brand. Designfield was responsible for the strategy and the re-design of the identity. We created a smarter identity that would convey the professionalism and intelligence with which they conduct business. The visual language drew inspiration from the timeless pin stripe suit. A range of stripes were developed for use throughout the brand and illustration was used to give the brand a unique and consistent image. As part of the Strategy for Global Micro we developed a Brand essence and a set of values. After a presentation of the new identity and values at the launch each staff member received a pack of goodies as a reminder. To see how we can add value to your brand have a look what we’ve done for Global Micro.
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