Jadeye
Business Advertising in Johannesburg

Jadeye is a brand activation's agency offering a complete turn-key solution to companies seeking online marketing, storage & transportation, hire, exhibition sales, printed marketing materials, graphic design services, visual media & animation and expert project management services.

Your time is precious to you, which is why you choose to do businesses with a company who do things right, every time. The ISOframe program is a success already and now we are launching the new ISOframe Fabric System. Our unique and patented FASTclamps make the assembly of the frames tool-free and much quicker than traditional fabric frames. ISOframe counters are a cost effective and look simply stunning. Ideal for exhibitions or events ISOframe counter pack flat and can be assembled in seconds without tools. It offers much more room for creativity and customised design compared to the traditional and more limited stand building systems and enables you to stand out from the other exhibitors. Our patented tool-less FASTclamp connector and easy to use self aligning graphics let you create stunning exhibition stands easily and cost effectively. Find out what the latest trends are in the exhibition and brand activations industry, right here! You want to make people seek you out because you’ve piqued their interest by communicating to them before the show what makes you stand out from the others. This is best achieved in mixed media, you can’t rely entirely on blast emails anymore. Attendees need to perceive a value to visiting you, whether it’s product based (to see your line or meet your team), incentive based (to receive a gift or enter a raffle), or relationship based (to see/meet someone that they are familiar with). Take a look at the norms in your industry and seek opportunities to zig where others zag. If possible, attend shows outside your industry to gain a broader scope of exhibit-marketing approaches and strategies you might be able to add to your own arsenal. Adopt and adapt ideas from the retail, corporate event, or even special-event world. All three are full of concepts that are practically ready-made for the exhibit hall and could be perfect for your program. There is nothing worse than trying to explain your entire company offering to a fidgety exhibition visitor. Be absolutely crystal clear on the problem you are solving and what product they can buy to solve this problem. Don't forget that it takes very little to get people's attention, from music to gorgeous girls. Giving a camera to a staff member will (and always does) result in blurry unusable photo's and no collection of names and details of who is in the photo. And remember to make sure the photo's are flattering: ) No-one wants to buy or talk to someone who is half asleep and has coffee spilt on their shirt. Get your team polished up and looking their very best for the show. On the morning of the exhibition, round up your team and get them excited by either offering an exciting opportunity to the most customers details collected or most products sold. For these and many more ideas, please call us to set up an appointment with one of our friendly exhibition specialists.